We don't bolt AI onto our products. We build it in.
Every project on this page runs real applied AI in production — not a chatbot bolted on top, but features doing specific jobs: reading a hazard photo, scoring a lead's psychology, chatting with a trillion-row database in plain English. Here's what we've actually shipped.
Every project,
as it ships.
Explore the AI projects we've been working on — live today, or still in the workshop.
Where the AI does the heavy lifting.
Two products where applied AI isn't one feature bolted on — it's most of what the product actually does.
Hermes — five AI features doing the work of a research team.
Hermes is Rethink Demand's prospect intelligence platform, and AI runs through nearly every part of it — from reading a raw PDF to scoring how a prospect thinks. Five features, all shipped, all live.
Turns any file into structured data
Feed it a PDF, YouTube link, webpage or video and it detects the language, writes short and long summaries, generates a thumbnail, and files it under the right category — automatically.
Psychographic scoring for every lead
Combines demographic and LinkedIn data with our own trained models to score each contact's OCEAN and DISC profile — so reps know how someone thinks, not just their job title.
Reports that write themselves
End-of-campaign reports, strategic insight decks and competitive analysis — generated on demand from live campaign data and our own report templates.
Every contact, one interactive card
Individual and company-level engagement rolled into a live profile card the whole campaign team can act on.
Self-healing contact data
Fills in missing job functions, seniority and firmographic gaps, and matches duplicate companies across the system — automatically, at scale.
B2B Whitepapers — content that adapts itself.
Rethink Demand's gated whitepaper platform uses AI to make one piece of content work across languages, psychographic profiles and reader questions — without a rebuild for every campaign.
One whitepaper, every market
Translates campaign content into the language each market needs, without a separate build for every locale.
Content tuned to how people decide
Rewrites campaign copy to match OCEAN-compatible sentiment — the same psychographic model powering Hermes' lead scoring.
Ask the document, not search it
Readers chat directly with a whitepaper — summarise it, ask follow-ups in context, and export the conversation. Guardrails keep answers inside the document, nothing outside it.
Want to know how we'd actually run your project, before you commit to anything?
Book a free 30-minute conversation with a senior member of the team — a real look at how we work, not a sales pitch.
AI showing up everywhere else, too.
Not every AI feature needs five paragraphs. These are shipped, live, and doing real work inside products you've already seen.
One photo, a finished report.
Fore-Site reads the photo a worker takes and fills in the hazard, incident or inspection form for them — recognising context so the same photo builds a different report depending on where it was captured.
View the case studyNumbers explained, not just displayed.
Every ESG, social and governance dashboard gets an AI-written summary alongside the data — so stakeholders get the pattern, not just the spreadsheet.
View the case studyAsk a trillion-row database a question.
Query Hanse's entire trade dataset in plain English and get a data story, chart or exportable table back in seconds — powered by our own fine-tuned local LLM, trained on Hanse's data.
View the case studyA proposal, planned and priced.
Builds a full, phase-by-phase project proposal from a brief — recommending a tech stack and estimating time and cost before the first meeting happens.
Have an outcome in mind?
We'll help you
ship it.
- You're building a data product and need a team that can deliver.
- You want to get AI-ready — pragmatically, not theoretically.
- Your reporting is a mess and you need a real platform underneath it.