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Insights · High Digital

A high-level look at what's moving in digital.

We pair what we're seeing on real client projects with the wider data to document the trends worth a closer look — across data engineering, AI, custom software and digital strategy.

9 articles in this category
AI Tools
Data products16 March 2026

The SaaS Trap: Why Building Bespoke is Finally Cheaper Than Buying Off-the-Shelf

For the last decade, the technology industry has sold us a very convincing lie: Never build software if you can just rent it.

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data-leakage
Data products25 February 2026

Don’t Cheat: Proper Splitting and Avoiding Data Leakage

We have now arrived at the most dangerous phase of the data preparation pipeline.

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the-great-cleanup
Data products10 February 2026

The Great Cleanup: Handling Missing Values, Duplicates, and Errors

Welcome to the unglamorous reality of Machine Learning. While Data Scientists love to talk about algorithms, they spend the vast majority of their time here, in the “Janitor Work” phase.

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data products
Data products7 July 2025

How Growing Businesses Can Harness Data for Strategic Advantage

Growth is good—until it breaks your systems.

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Data Product
Artificial intelligence (AI)28 April 2025

Data Product Management Software: Features to Look for Before Buying

In today’s data-driven business landscape, choosing the right data management software has become crucial for organisations looking to harness the full potential

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Data Products
Data products18 June 2024

What do you mean by Data Product?

Mentioning data products can make peoples eyes glaze-over. ‘Data Product’ is a bit vague and does sound potentially dull, but they’re more exciting

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Data United
Data products16 January 2023

No more dirty leads

Leads United was born from a lightbulb moment. Well, that and several years of extensive experience of working with data

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5-digital-devices
Data products2 December 2022

5 digital devices to help save energy and money

Times are tough. Is there anything else we could be doing to mind the pennies whilst helping our poor planet?

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Send in the Clouds
Data products7 December 2021

Send in the Clouds

It’s not a question of if a business will adopt cloud computing, but rather what type? To help with this decision, let’s explore the two heavyweight cloud contenders

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